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Sport Business Research Network. The SBRnet is a market research and publications database that lists and provides information on sports organizations, teams, corporate sponsors, sports agents, marketing and event management agencies, and media companies around the world. For this paper use the “Venue Reports” section. Look up your favorite Professional Sport team’s venue and summarize.
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The basic business plan for professional sport is the same as for other popular forms of audience-driven entertainment. Like movie studios, concert venues, dance companies, theatres, and so on, owners of sports teams have one fundamental goal: to fill the arena with spectators who will root for their favorite athlete, player, or team (or a combination of all three). Just like other live events.
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In the world of sport and big business, leagues, teams and their sponsors know that tribal identities are articulated through corporate signals: a Nike swoosh on a T-shirt, the three white stripes on a pair of Adidas sneakers, or an insignia on a baseball cap. Unlike the woollen guernseys of yesteryear, the sponsors on playing strips sold to fans of all ages are now sublimated into microfibre.
The essays cover several sectors including infrastructure, transport, skills, governance, sport, economy and the environment. And Mr Howarth said each had an understanding of the context new.